“Treat the earth well. It was not given to you by your parents, it was loaned to you by your children”
With that in mind Doodlebug is committed to maintaining a sustainable practice that not only benefits you and your child, but the world they will grow up in. The ways we do this are varied, to start with, our website is proudly certified carbon neutral. We don’t mind letting you know that we take measures to maintain ethical fashion production, choose sustainable resources and develop and implement environmentally conscious business strategies.
BAMBOOZLEDDoodlebug clothing uses eco friendly fabric made from sustainable bamboo yarn. Bamboo is an amazing luxury eco fabric of modern times. Once you feel how soft and comfortable bamboo clothing is, you won’t want to wear anything else. Often compared to silk and cashmere the quality fabric has a beautiful drape and feels buttery soft against the skin. Because the fibers have smooth round ends (without use of chemicals to achieve this) it reduces irritation, making it especially suitable for those with eczema or sensitive skin, such as babies. The fabric is hypoallergenic, breathable and thermal regulating. That means warm in winter and cool in summer. It has an incredible absorbent ability, wicking away moisture and body odour up to 4 times as much as cotton. There is even evidence to suggest bamboo fabric has antibacterial properties!
Not only is the fabric amazing for us, but its a brilliant choice for the environment. A sustainable resource - bamboo grows like crazy (it grows between 30cm -1m a day!) without the need for fertilizers, pesticides or much water and does not require replanting. Bamboo produces about 30% more oxygen than an equivalent plantation of trees, and absorbs about 5 times the amount of carbon dioxide.
Bamboo in all its forms might one day soon be one of the most important plants in the world.